A captivating new lights display at Liverpool’s Albert Dock has been launched ready for the Christmas period.
It will run every night from now until the start of January, beginning in the early evening until 11pm.
The festive spectacle combines both sound and visuals and can be seen coming to life on the Dr Martin Luther King Jnr building which is situated next to the Pumphouse Pub and Gusto restaurant.
A Christmas countdown, shooting stars and a fairy in an enchanted forest are amongst the many fascinating 4D projections that can be seen.
Clare Rawlinson, marketing manager, Albert Dock Liverpool, said: “We wanted to do something extra special this Christmas at Albert Dock – and what we have planned is very, very exciting. Visitors will literally see the Grade I Listed architecture of the dock in a way like never before.
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“It goes without saying that no visit to Liverpool during Christmas is complete without a trip to the Dock. Our unique waterfront setting, heritage and festive lighting provides a magical backdrop, while our culture offering is second to none.”
Crucial FX, the company behind the show, has worked also on buildings such as London’s Big Ben and The Royal Palace in Vienna in the past.
Mark Rivkin, managing director of Crucial FX, told JMU Journalism: “We create memories that last and experiences that leave audiences reeling – and that’s what we promise visitors to Albert Dock this Christmas. It’s always a treat working with attractions like Albert Dock – not only aesthetically beautiful architecture, but a brand which shares our ambition in pushing the boundaries in bringing original and exciting experiences to their visitors.
“We literally wanted to bring it to life in a way that we have with other iconic buildings and architecture around the world.
“The MLK building has been transformed into a canvas for a Christmas-themed visual spectacular for the whole family to enjoy using 3D projection mapping, sound, light, and special effects.”