‘Very Big Catwalk’ set for record attempt

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Wayne Hemingway, Very model Arabella,  Kenyatte Nelson, marketing director at Very Big Catwalk Team in front of the famous Cunard © Dave Kendal

Very Big Catwalk Team in front of the famous Cunard © Dave Kendal

A world record-breaking attempt will be made at this summer’s ‘One Magnificent City’ celebrations.

As part of the 175th anniversary festivities which are set to mark Liverpool’s transatlantic links with North America, the ‘Very Big Catwalk’ is expected to see more than 3,500 people take part.

Creative Director Wayne Hemingway MBE will curate the weekend of celebrations.

He said: “Liverpool’s cool roots and well-documented heritage will play out on the catwalk as the heart and soul of the city come together in this once in a lifetime public celebration of all that’s fashionable. It will showcase the city’s diverse, welcoming, expressive, humorous and fun-loving spirit that characterises it around the world.”

Organised by Culture Liverpool and sponsored by Liverpool-based online retail giant Very.co.uk, the event will result in what may be the UK’s biggest ever 4th July celebrations.

Marketing director Kenyatte Nelson said: “Being Liverpool-based is an important part of Very’s DNA and we’re thrilled to help put on this massive show in the city. Liverpool girls love clothes so I’d like to urge all of you to come out in your best dresses and strut down the catwalk to help put this city on the fashion map.”

TV and live-event fashion producer Jane Galpin, from BBC’s Clothes Show and Channel 4’s How to Look Good Naked, will help coordinate the catwalk show.

She said: “People from all walks of Liverpool life will join forces and sashay down the Pier Head runway. It will reflect Liverpool’s passion for fashion, along with its musical links with America.”

‘The Very Big Catwalk’ will be followed by a huge free disco on the docks. The RMS Queen Mary 2 will then depart from Liverpool’s shores to recreate its inaugural voyage to Boston.


About Angharad Millington, JMU Journalism