Keeping warm and staying stylish

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Designer Boutique winners of the Best Retailer Award 2012 ©Designer Boutique

Designer Boutique winners of the Best Retailer Award 2012 ©Designer Boutique

With freezing winds still biting across the city, JMU Journalism is providing the men of Liverpool with a winter style guide.Leather is back this winter, and is also a great material for keeping warm. Leather elbow patches, shoulder features or leatheresque lapels make a garment stand out from the crowd.

Coats should be the key item in your wardrobe this winter, especially with it being one of the coldest winters in a long time. Keep them simple and smart, and that way you’ll be able to wear them year after year. The darker the better when it comes to coats; dark green, navy, grey and black are shades to look out for.

Big cable knit jumpers are  traditional and retain heat. Try H&M for money-saving options or Resurrection on Bold  Street for something a bit more unique like this Junk De Luxe knit jumper .

Metal accents fitted onto the heels or toe caps of shoes provide an edgy look. If you don’t dare wear the metal, you could try these mixed fabric ‘Maldon’ smart shoes from Topman, and for  a more casual option these Puma Suede Classics in Pine Green.

Gloves, scarves and hats are a good way to add bright colour to a dark outfit.  These Norse Project hunter beanies from Weavers Door, Liverpool are made from lambs wool.  On the subject of Norse Proeject, their simplistic scarves come in several different colours as well.

We spoke to the owner of Liverpool store Designer Boutique about winter trends and after it was crowned the winner of the coveted Juice FM Best Retailer award for 2012. Store owner Martin Webster told JMU Journalism: “Winning the Juice FM award in our home town, voted for by our customers is a great achievement, more so because we managed to overcome two other big fashion outlets that have a huge reputation in Liverpool. Liverpool lads know what they like, they have a style that is unique to this city and that would stand out anywhere in the world.”

He added: “As a buyer we are looking at taking the store smarter with emphasis on shirts, fine gauge knitwear, blazers and fits on jeans. Colour-wise we see electric blue being strong for summer.”

About Sophie Marsden, JMU Journalism