Cake bake to raise awareness

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One of last year’s entries © NWCR

An annual campaign organised by North West Cancer Research (NWCR) to make women aware of Ovarian Cancer will bring a cake bake contest to Liverpool.

The ‘O-Very Cake Bake ‘will take place on Thursday March 13th at Leaf on Bold Street, as part of NWCR’s ovarian cancer awareness campaign, which was re-launched in 2013.

Bobby Magee, Community Development Executive of North West Cancer Research, told JMU Journalism: “It’s a part of the national awareness month. It’s been really successful and it’s always a fantastic day.”

The contest has eight categories including Victoria Sponge, Loaf Cake, cupcakes, gluten-free cupcakes tart, vegan tray bake, tray bakes and occasion cakes.

There are four drop-off points for those wishing to enter with any style of cake: Leaf on Bold Street; Oh Me Oh My on Water Street; Interesting Eating Company on Allerton Road; and Wirral Met in Conway Park, Birkenhead.

Entrants can apply through the NWCR’s website or enter on the day from 11am, with a £5 fee and all proceeds going to NWCR.

The judges include television presenter Melissa Porter, who will be assisted by the first female winner of Masterchef , Claire Lara, and Lilibet Connard, an expert patissier and founder of Lilibets of Paris. They will select the winners which will be announced between 5-6pm on the day.

Mr Magee told JMU Journalism: “Last year it snowed, which didn’t help to encourage people to come, but it was still a great event and this year we have ensured that we have loads of cake drop-off points for people to get involved.

“It’s not about raising massive amounts although we do like to raise funds. It’s mainly about raising awareness through the awareness month. We are also hoping to get #CakeNOMination trending on Twitter too.”

Anne Jackson, Chief Executive of NWCR, said: “Detecting ovarian cancer at an early stage is crucial and symptoms can often be mistaken. Our O-Very campaign enables us to communicate this crucial information to large numbers of people.”

According to NWCR Ovarian Cancer is the biggest gynaecological cancer killer.

Ms Jackson added: “We want the symptoms to be well known and understood by all young girls and women across the North West.”



About Kerryleigh Gough, JMU Journalism